What’s holding you back?

Dreaming of moneyHave you ever secretly dreamed of « making money while you sleep » ?

Have you ever wondered how those “gurus” do webinars, write blog posts, send out emails to you, get interviewed, do videos, build 6 figure businesses and on and on, when your to-do list just keeps on getting longer?

What would it take for you to have all that handled, so you can just do what you love?

The answer might surprise you, it certainly surprised me.

It’s just one thing really – technology

I know, I know, you hate technology, or you just can’t do it, or it always breaks down when you try. I know.

So let’s just leave all that to one side for the moment, and talk about the results you want in your business…..

Let me guess….

  • You want more clients

  • You want more higher-paying clients

  • You want to be known and recognised for what you do

  • You want to have clients coming to you instead of you chasing them up

  • You want to make more money

  • You want to have more fun doing it

  • You want freedom

  • You want your life back

  • You want….. add your own here…..

To make money while you sleep, and make all of the above a reality, you need to master three simple things:

Build yourself a list of raving fans, whose problems you can help solve

A formula for turning those raving fans into paying clients, where you will help solve their problems

And a structure for getting paid, because you deserve to be paid

Simple but not easy, right?  There are many steps to each of these three simple things, and I’m willing to bet that if you’re in business already, you’ve already got some of it going on, but the truth is that unless you have the whole picture handled, then you are more than likely spinning your wheels, and not growing your business in the way you want to and deserve to.

Need some help?

CLICK HERE to set up a call where we can talk about what you need

Yvonne x

Yvonne June 13 web

 

 

«I am less than 24 hours into my coaching with the remarkable woman that is Yvonne Halling. I feel like she has woken me from a self-induced coma. In the past 12 hours I have put into place 90% of the materials and plans I have had sitting on my desk for the past 12 months!”

 

Yvonne Halling is known as the winner of Infusionsoft’s 2013 Ultimate Marketer Contest “Best in Class for Customer Satisfaction”  where she used technology to grow her little B&B business from almost nothing to over 6 figures in less than 2 years. 

 

 

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How to Generate 17 Hot Leads In 24 Hours

Target MarketLast month, as a special Valentine’s Day gift,  I invited my list of prospects to a free call with me to talk about their problems.  17 gorgeous people accepted my gift within 24 hours.  Not bad, eh?

How can you make that happen for you?

Generating 17 juicy hot leads in less than 24 hours starts a long way back, so let’s do some reverse engineering.  Here’s what needs to be in place first…

1.  You decide on who you are going to serve.  You evaluate the knowledge, expertise and skills you have that others would pay for, and wherever possible, are already paying for.  Yes, that means if someone else is doing what you want to do, and doing it successfully, that’s a GOOD sign

2.  You set up a website to attract those ideal clients you’ve just identified, using language and imagery that they would relate to.  You may need to do some research first to find out what they want.

3.  Next you develop products and services that those people would love to buy, and if possible, will already be buying from someone else.  Don’t worry, you won’t have to do anything sneaky or weird like copy anybody.

4.  Then you employ the magic of online technology to automatically attract and keep in touch with those ideal prospects, while you’re busy with your ideal clients

5.  Then ramp up the technology to gather more ideal folk into your camp, with juicy offers and promotions using social media, blogging and other whizz bang online marketing.

Simple to say… not so simple to do, unless you know how, or you know someone who can show you.

I help small businesses worldwide to convert their passive web-shop window into a lean, mean sales and marketing machine.  Would you like to talk about it?  CLICK HERE to book a free call to see if we’re right for each other.

Looking forward to it!

Yvonne 🙂

Yvonne June 13 web

The Smart Coach Tech Tool Kit

Tool boxAre you a coach, trainer, seminar leader, speaker or service-based business?

Do you help clients with what you know or are trained in?

Did you know that 99.999999% of people in the “helping” business are completely averse and even afraid of technology?

Are you?

If you answered yes, then you are definitely not alone.  But here’s the thing….. technology is there to make our lives easier.  Yes, there is a learning curve in the beginning, but after you’ve learned how to do it, you’ll wonder how you ever lived your life without it.

Think of it like learning to drive a car.  It all feels really scary to begin with, and then before you know it, you’re driving around in your car, like you were born to it!

I help service-based business owners like you to plan and implement technology to make your life easier, and in this blog post, I’ve listed the tools that you need, if you are serious about making your business and your life work.  And if you’d like some help, book a free call with me by CLICKING HERE (technology in action!)

  1. SEO optimised  and responsive WordPress website which allows Google and other search engines to find you and rank you according to the search terms typed in by your potential clients.  WordPress also allows you to update your blog, add pages, images, videos and make all manner of changes, whenever the mood takes you, and without having to wait on a webmaster.
  2. Web analytics to know where my visitors are coming from, what websites are referring me and what pages visitors are visiting the most, so I can better evaluate marketing channels and future investment.  I use Google Analytics
  3. Web hosting so that your website is secure and can’t easily be hacked, and if it is hacked, which happened to me recently, it is backed up sufficiently to enable it to be re-installed very quickly.  I use Hostgator
  4. Online scheduling system that is accessible from your website, making it really easy for your potential clients to book a free consultation with you.  You must have a steady stream of these coming through your “sales funnel” on an ongoing basis.  I use vCita
  5. Customer Relationship Management (CRM) software to keep accurate records of all clients, their preferences, their purchases, when they bought,  if they’ve been referred, what results they got, and to allow you to communicate regularly and legally with different segments of your customer list according to different criteria.  I use Infusionsoft for this task. CLICK HERE to see what it can do for you.
  6. Lead generation software to attract prospects,  working behind the scenes on auto-pilot and building an emotional connection with them.  Prospects are potential clients that haven’t yet made the decision to purchase, and you want to be there for them to answer their questions.  You could use Aweber for this, but again Infusionsoft does this perfectly.
  7. Autoresponder software to allow you to communicate automatically with potential and existing clienst,  so you don’t forget to send them vital information to help them make the next purchasing decision.  Can you tell I’m a big fan of Infusionsoft?  CLICK HERE to see how it works.
  8. Video camera to capture great testimonials at your events.  (I hope you’re doing events)  You can use your smart phone or a normal camera that takes videos.  There are loads to choose from on Amazon.
  9. Video editing software which allows you to make short videos, edit them and upload to the web for distribution, giving Google and the search engines even more reasons to rank you for relevant search terms.  I use Camtasia
  10. Facility to take online payments, directly from your website, and popped into your bank account.  I use both Paypal and WorldPay.  WorldPay allows me to take credit cards over the phone as soon as the client has made the purchasing decision to work with me. WorldPay also takes care of recurring subscription payments, but I understand that Paypal’s PayFlow does this now and integrates directly with Infusionsoft.
  11. Membership software to allow your international clients to learn online with you.   This is fairly advanced stuff, and only worthwhile if you’re big into online learning.  I help clients globally and use Imember360, and I confess, I have someone else take care of that technology!

What have I missed out?  Please leave me a comment below and let me know.  I’d love to hear from you 😉

Yvonne x

Yvonne June 13 web

 

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